A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing
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A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing
| It's taken some time, but we're finally starting to see some more RSS usage from the e-commerce side. The latest example comes from NexTag, a comparison shopping search engine, which allows internet users to compare product prices from multiple sellers. |
| Why Pheedo believes RSS is better than e-mail and what are the key RSS marketing uses they recommend? How to integrate RSS with other marketing tools? RSS and affiliate managers? |
| Google has now been doing geo-targeting for the ads they place in publishers' RSS feeds for a couple of months already, which comes as a surprise to most marketers, although almost any traditional online advertising approach can be applied to RSS. |
| JupiterResearch just released a new report study on RSS marketing, covering advanced RSS marketing tactics and even coining a new term: IRSS --- Individualized RSS. |
| If marketers are to accept RSS as a reliable and relevant outgoing communications and marketing channel, they need an out-of-the-box enterprise grade RSS marketing solution that offers them everything they are already getting from e-mail marketing. Today, they just got that. |
| From a not-so-good RSS parsing service to requesting existing subscribers to resubscribe to your RSS feeds, we take a look at the RSS "not so news" from October 15-23. Not much going on I guess ... |
| The DMA show in Atlanta was certainly worth visiting. Not much in terms of RSS content. And the blogging part was sad, with hard-core bloggers yelling out against character blogs without any hard-data at all ... |
| Whatch the RSS space on Monday. From what I've seen, this changes everything for RSS marketing. The one thing direct marketers, and all others as well, have been waiting for. |
| Just wanted to let everyone know that I've just had a huge computer crash, and although I managed to salvage my data, I'm no where near being operational. |
| We were waiting for something like this to happen for a long time. Yahoo!, one of the key providers of mass-market RSS aggregators, finally took a step forward and published their RSS whitepaper, covering their own findings with RSS, based on their usage data. In this article, we analyze the whitepaper step-by-step, explaining what their findings mean for marketers. |
| The Microsoft Team RSS is discussing what icon to use in their IE7 toolbar to represent RSS feeds. |
| The past weeks seems to have been great for new RSS developments and news ... and from my side unfortunatelly full of things just needed to be done ... |
| Google's new web-based stand-alone RSS Reader is, unfortunatelly, a dissapointment, still being quite buggy and offering only a nice user interface, but no advanced features. |
| Most markets start their development in fragements and then consolidate more in their mature phase. For RSS, the real development phase started through 2002 and 2003, but it's already showing strong signs of consolidation happening in the industry. |
| "One of the tactics we've been able to employ to get targeted subscribers efficiently is co-registration ..." |
| Some time ago we asked top marketers to give us their best tips, advice and insight on RSS marketing. Here's the first part of the best of the best ... |
| The Otter Group has been making quite some waves recently with their RSS Networks for Learning and their e-learning podcasts, which they are using as part of their marketing mix. We did an e-mail interview with them to get deep in to their strategies and success factors ... |
| Let me know if you're perhaps coming to the DMA05 show in Atlanta, starting October 15. |
| Who needs screen RSS content subscription and reading, if you can have a robot dog read your favorite RSS feeds to you? No, not sci-fi ... |
| There's a new tool on the block to help you submit your RSS feed to some of the top RSS search engines and directories for free via a simple online interface. |
| Along with the good comes, the not so good. And while some have mentioned the emergence of RSS spam, where content publishers dynamically generate nonsensical feeds stuffed with keywords, the real concern relates to security. While an annoyance to the search engines, spam in RSS feeds pales in comparison to the possible security concerns that could be in RSS' future. |