A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing

Rok Hrastnik

A Note from the Author: The RSS Diary is Closed

rssdiary.marketingstudies.net was built to help marketers get the most from RSS. However, much has changed since the site was last updated in 2007 - and it's pretty fair to say that it's now completely outdated.

Since I've moved on to other interests in internet marketing years ago, the site is now officially closed, and only remains online as an archive of a part of internet marketing's past. This is how we used to see RSS between 2004 - 2007. We don't, anymore, but there's no harm in having a small part of our past available online.

With that, I'm also making the e-book that started all of this, Unleas the Marketing and Publishing Power of RSS, available for free download.

Rok Hrastnik [to contact and/or follow me: LinkedIn l Facebook]

 
[23.12.2005 l Rok Hrastnik]

New MarketingStudies RSS Blog: RSS Cases

We are most happy to announce a new blog in the MarketingStudies family, bringing you RSS technology advice, helping you understand RSS technology issues and explain different RSS business cases.
 
[21.12.2005 l Rok Hrastnik]

Latest RSS News: From Next-Gen RSS to Adding Footer Information to Content Items in Feeds

From next generation RSS readers (with benefits for marketers as well), Microsoft's integration of RSS into IE, to adding additional information to the content items in your feeds, here's the latest RSS news.
 
[19.12.2005 l Rok Hrastnik]

Standalone RSS Ads More Successful Than Inline Ads

Pheedo's research shows that standalone ads in RSS feeds are over 9 times more successful than inline ads. Read the article for more of the latest stats, their interpretation and "how-to" advice for marketers.
 
[14.12.2005 l Rok Hrastnik]

No-index Flag for Feeds

Greg Reinacker is picking up the ball and getting concrete in solving the issues we discussed at the RSS Industry Night Roundtable. With incredible speed, his already thrown out a proposal for no-index flag.
 
[14.12.2005 l Rok Hrastnik]

RSS Industry Night Roundtable: IRSS Solution Coming

The RSS Industry Night Roundtable yesterday was an amazing event. Quite difficult to explain in words, but it really was the first event where about 95% of the RSS industry sat down together, had dinner and openly started discussing RSS issues. And then came up with a concept of a solution for IRSS ...
 
[09.12.2005 l Rok Hrastnik]

Yahoo! to Join the RSS Roundtable

I just got confirmation from Yahoo! that they are joining our RSS Roundtable on Monday, including Scott Gatz.
 
[09.12.2005 l Rok Hrastnik]

RSS Industry Night Roundtable Just Around the Corner

The RSS Industry Night Roundtable in San Francisco is just a few days away and confirmed participation is quite amazing, almost being a "who's who" in the RSS(marketing) industry. Certainly shaping up into one of the best unofficial RSS events of the year.
 
[01.12.2005 l Rok Hrastnik]

Yahoo! Integrating RSS Reading in Their Webmail Service

Yahoo! just launched a beta of the first fully featured webmail integrated RSS reader. Considering Yahoo! Mail's incredible reach, this is the next big step for bringing RSS to the masses and making it a "household appliance". Most certainly good news for RSS marketers, which will without doubt shortly see a great increase in RSS penetration.
Unleash the Marketing and Publishing Power of RSS