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| You are here: Home » The RSS Marketing Diary » April 2006 Archive April 2006 April 26, 2006 Easy RSS Advertising From Pheedo: Ads for Feeds Pheedo today announced their new service, Ads for Feeds, which allows RSS publishers to easily place ads in their RSS feeds, while at the same time gathering RSS metrics and without redirecting traffic to another domain.
Syndicate IQ Shakes the RSS Advertising World With Advanced Ad Serving Syndicate IQ just announced their RSS ad serving platform that finally brings RSS advertising closer to what "traditional" online advertiers want.
April 24, 2006 Your RSS Marketing Strategy: Deciding How To Deliver Your RSS Content To get started with RSS Marketing the right way you need to correctly plan your RSS Marketing strategy, starting by deciding how you are going to deliver your RSS content. This short guide will take you through the key steps and decisions ...
It's amazing how coupon "dealers" are starting to adopt RSS to allow their users to receive coupons via RSS feeds, in addition to other channels.
April 19, 2006 Good Coupon RSS Idea Gone Bad and 4 Lessons to Learn 4 lessons you can learn today on how to do a coupon RSS strategy right ... unfortunatelly based on a good coupon RSS idea that went bad.
April 18, 2006 RSS is currently used or is planned to be used within the next 12 months by 63% of consumer product marketers, 65% media and communications marketers, 37% retail marketers, 37% financial services marketers and 38% equipment and tech marketers.
4 Getting Started Quickly With Podcasting Tips 4 tips to get you started with podcasting ...
New Stats on Podcast Growth by FeedBurner According to FeedBurner, who manage 44,000 podcast feeds, they now total 1.6 million podcast subscribers, which averages only to 36 subscribers per feed, but is growing at a 20% monthly rate.
Media RSS Now Supported by Gecko Tribe One of the first RSS-to-HTML parsing scripts, used to display RSS feeds on your site, has just been upgraded with support to also display audio files, images and so on.
April 11, 2006 Online Conversations About RSS Customization and RSS Direct Marketing Charlie Wood changes his stance on customizable RSS feeds, Forrester launches customizable feeds and Kevin Birody joins the RSS vs E-mail debate.
Speaking at the DMA's ACCM Conference in Chicago Drop me a note if you plan on being in Chicago between May 6th and 11th, as I'll be speaking on using RSS for direct marketing at the ACCM conference, dubbed as the largest conference for Catalog, Internet and Multichannel Merchants.
April 10, 2006 RSS Industry Night Roundtable II Pheedo, iUpload and PRWeb are organizing the RSS Industry Night Roundtable II event, following the event we did together last December, coinciding with the Syndicate Conference.
April 6, 2006 RSS Marketing Realism ... Or Do Some People Simply Not Understand? Why do marketers refuse to understand RSS and all the benefits it offers? The latest shot of not understanding comes from Bill McCloskey at MediaPost, listing why RSS will never work for marketers. Care for another round of point-by-point debate? This time highly practical ... And then bring on the next one ...
New Hope for Branded RSS Readers Branded RSS Readers never really took off, although they provide marketers with uncounted benefits of better connecting with their customers, while at the same time offering them a valuable service. But here's an idea that could actually make branded RSS Readers work ...
April 3, 2006 RSS Becoming a Hit With Marketers 40% of marketers are definitely planning on investing in adding RSS feeds to their marketing mix in 2006, while 19% plan to spend more than a year out. Don't be left out ...
Here's a company that's totally serious about RSS marketing. Learn from their strong on-site RSS promotion, but be cautious about ignoring the e-mail options as well.
Lacking RSS Authentication in IE and Outlook It seems that Microsoft won't be supporting RSS feed authentication, which is really crucial for enterprise RSS use.
For Crying Out Loud! RSS Does NOT Equal Delivering Blog Posts The MediaPost emailInsider is spot on about integrating RSS, blogs and e-mail ... and doing it today, not tomorrow. But for crying out loud, stop directly relating RSS to blog content delivery.
Law.com Provides Its Branded RSS Reader Law.com brands their RSS Reader with their logo and law feeds.
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