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You are here: Home » The RSS Marketing Diary » February 2007 Archive

February 2007

February 26, 2007

What You Can Do With Amazon RSS Now?

Amazon doesn't seem to love RSS, but at least some of their recent moves are in the right direction. Just waiting now to make good on their promise to provide order tracking via RSS ...

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Quick RSS SEO Tips

Quick SEO tips to optimize your RSS feeds for better search engine rankings. Plus some RSS traffic generation tips ...

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RSS Marketing With Christopher Knight: Use E-mail to Promote RSS

How does EzineArticles.com, one of the largest websites to help you syndicate your content, use RSS for their marketing?

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F Trains: Another Example of Getting RSS Wrong

If I want to know about traing schedules and changes, I don't care about all schedules and changes. But unfortunatelly, this is exactly what F Train offers. What could they improve?

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I'm Not Spamming You!

... but someone certainly is, using a non-existant MarketingStudies.net e-mail address. If you receive an e-mail with the subject "Got It, I Think" from tahaseggdzf@marketingstudies.net, or something simillar, it's spam. Not from us though ...

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MarketingStudies.net Back Online and Comments Working Again

After a rather painful week, MarketingStudies.net is back with its full functionality, including comments. In addition to that, I prepared a quick step-by-step guide for migrating to a new server and installing a new MovableType version.

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February 14, 2007

Directly Grabbing RSS Subscribers and Getting Syndicated Through Pheedo RSS Advertising

For marketers, Pheedo's new RSS Advertising format is almost revolutionary, giving you the power to directly generate RSS subscribers and get your content syndicated directly from the ad format. See how the new format integrates direct marketing, brand and PR ... and also where it needs further improvement.

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February 13, 2007

Why is Everyone Missing the RSS Transactional Messaging Opportunity?

It's time to take on the big brands. I want your transactional e-mail. I really do. And I want to trust it. But I can't. So why aren't you delivering your transactional messages via RSS instead?

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February 12, 2007

Is Amazon Missing the RSS Advertising Opportunity?

How could Amazon leverage the power of RSS advertising to grow revenues and at the same time make bloggers happy?

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Will Yahoo! Pipes Increase Content Theft?

An examination of the various possibilities that Yahoo! Pipes offers to content thieves. How can you protect your content and what should Yahoo! do?

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February 9, 2007

Comments Off Again

I just love my hosting company. They again disabled my comments script on the server, of course without giving me any kind of notice.

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Examples of Yahoo! Pipes in Action to Wet Your Appetite

The best way to really understand the power behind the service is to check out some of the best examples already flowing out there. From simple content aggregation to more advanced NewsMastering and beyond.

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February 8, 2007

Yahoo! Pipes a Dream Come True for RSS Marketers ... and a Huge Threat

Yahoo! Pipes redefines NewsMastering and enables you to do more with RSS feed aggregation, filtering and manipulation than ever before. Find out how Yahoo! Pipes can benefit you as a marketer, but also how it threatens you ...

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Interactive Optimization Blog Launched

Get the spin on interactive marketing optimization from an e-commerce director's point of view, working from the perspective that every online activity needs to generate a positive ROI, and learn channel integration strategies and processes that combine everything from direct response television, telemarketing and direct mail to online.

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February 6, 2007

When E-mail Wins Hands Down Over RSS

When is e-mail better than RSS? But is it really? What are the different problems you will need to face with each of the channels when delivering crucial messages to your customers?

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RSS Marketing E-book 2007 Edition Preview Ready

This is just a quick note to let you know that the preview of the 2007 edition of the Unleash the Marketing Power of RSS has now been released to existing customers.

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