A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing

Rok Hrastnik

A Note from the Author: The RSS Diary is Closed

rssdiary.marketingstudies.net was built to help marketers get the most from RSS. However, much has changed since the site was last updated in 2007 - and it's pretty fair to say that it's now completely outdated.

Since I've moved on to other interests in internet marketing years ago, the site is now officially closed, and only remains online as an archive of a part of internet marketing's past. This is how we used to see RSS between 2004 - 2007. We don't, anymore, but there's no harm in having a small part of our past available online.

With that, I'm also making the e-book that started all of this, Unleas the Marketing and Publishing Power of RSS, available for free download.

Rok Hrastnik [to contact and/or follow me: LinkedIn l Facebook]

Attensa Moves One Step Closer to RSS Aggregators of the Future

 
 

Attensa, the Outlook RSS Reader, just made one more step towards what might become the future of RSS Readers, mainly taking them beyond "simple" feed aggregation towards more complex social networking features.

Their first such social networking feature is Del.icio.us integration: using Attensa for Outlook, Del.icio.us users can easily add Del.icio.us keyword tags to webpages and at same time automatically update and synchronize with their Del.icio.us account.

Furthermore, Attensa allows you to post to LiveJournal, Blogger and TypePad blogs as easily as sending an email, directly from the integrated reader.

This is of course only the beginning of what we're going to see in the future in terms of feed aggregators also becoming social aggregators.

Now, if Attensa were only to add advanced RSS filtering features ...

Unleash the Marketing and Publishing Power of RSS
Rok Hrastnik Avtor: Rok Hrastnik

Rok Hrastnik is an experienced international internet marketer and manager in Central & Eastern Europe, lead by the conviction that marketers should first be driven by measurable business outcomes: sales and profits.

He is currently serving as the International Internet Director at Studio Moderna, the leading CEE direct response TV & multi-channel retailer, managing their internet operations across 22 countries (Russia, Poland, Czech Republic, Turkey, Romania, the Baltics and others).