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Covers everything from RSS for direct marketing to using RSS for SEO. The RSS Cases Blog
The RSS Cases Blog brings you RSS technology advice, helps you understand RSS technology issues and explains different RSS business cases. [August 14, 2006] [August 13, 2006] [July 6, 2006] [June 26, 2006] [June 24, 2006] |
You are here: Home » The RSS Marketing Diary » RSS Marketing » BBC: Great Example of How to Promote Your RSS Feeds January 12, 2006 BBC: Great Example of How to Promote Your RSS Feeds One of the key elements of the RSS marketing game is actually getting people new to RSS to subscribe to start using RSS and subscribe to your content. In this regard, BBC has done a huge leap forward and can serve marketers as real inspiration on how far to go to help their visitors "cope" with RSS. Their new site, thefeedfactory, goes to great lengths to make RSS friendly to their users and really help them get a great RSS experience. But don't make the mistakes they're making:
Other than that, a great initiative.
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