A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing
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Guericom d.o.o., Lahomno 9, 3270 Laško, Slovenia
Guericom d.o.o., Lahomno 9, 3270 Laško, Slovenia
A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing
| In part 3 of the RSS interview with Greg Reinacker of NewsGator find out how Enterprise RSS makes information management easier within a corporation. |
| In part 2 of the RSS interview with Greg Reinacker of NewsGator find out how online media can take advantage of RSS beyond publishing RSS content. |
| In part 1 of the NewsGator interview, find out about how Windows Vista and Internet Explorer are changing the RSS landscape ... |
| What works best in RSS marketing? How are RSS subscribers different than e-mail subscribers? RSS publishing best practices if you want to sell? Find out all this and more in one of the best RSS marketing interviews we've done so far ... |
| How is the famous optimization resource GrokDotCom.com doing RSS Radars in an entirely new way and what results are they achieving? |
| Just recently I've had the pleasure of interviewing Robert Scoble, the co-author of a hit blogging book, Naked Conversations, on marketing with blogs. In the first part of the interview Robert tells you why you should blog, how it will help your sales and what makes a blog a blog. |
| In the second part of the podcast marketing interview, we ask Rodney two key questions marketers are most interested in, real-life success stories and recommended best pratices. |
| We interviewed Rodney Rumford of PodBlaze.com to get first-hand information on how marketers really can use podcasting to increase their marketing and overall business results. |
| In this final part of the RSS metrics interview series Stuart Watson of Syndicate IQ and I take a closer look at what specific RSS metrics mean, advanced metrics systems, the RSS metrics space and using RSS for SEO. |
| In part 3 of our RSS metrics interview, Stuart Watson opens with a simple to follow step-by-step plan on how to start measuring RSS, Dick Costolo continues with some very hard numbers from Feedburner and Stuart finishes with an announcement of a new type of RSS metric. |
| We continue with the second part of the RSS Metrics Interview with Dick Costolo of Feedburner and Stuart Watson of Syndicate IQ, and the focus today is especially on RSS advertising, covering everything from tactics that work to real-life metrics. And this also means you'll be able to hear the whole reasoning from Dick on why and how RSS feeds with ads are not losing subscribers ... |
| We did an incredible joint interview on RSS metrics last week with Dick Costolo of Feedburner and Stuart Watson of Syndicate IQ, two of the handful of companies that are leading the RSS metrics way. In part 1 of the interview we cover the differences between different RSS metrics approaches and how they relate to RSS targeting and personalization. |
| Sally Falkow and I discuss the merits of their new RSS publishing solution (PressFeed), in-depth RSS and blog marketing case studies, internet content strategies and using RSS for SEO. |
| Mobile RSS is still not a hot topic yet, but according to Scott Rogers of FreeRange Communications, mobile RSS is the next RSS wave and the next step in its evolution. |
| Is there a business case for podcasting? What is it? Will people pay for podcasts? What will that mean for audio quality? |
| In this interview, Nick explains some background of the deal and also why exactly Newsgator ''went for him'', and also discusses the future of RSS filtering through RSS readers. Actually, he discloses this is the direction they are going in to ... |
| Tig Tillinghast at the Syndicate conference worries that RSS advertising is a huge opportunity for marketers and agencies right now, but he does fear that the industry will only go mainstream in about 3 or 5 years and its acceptance is generally going to be a very slow process. |
| When I noticed that David Berlind, the Executive Editor of ZDNet is speaking on podcasting at the upcoming Syndicate conference, I couldn't resist inviting him to do an audio interview on the greatest challenges of podcasting ... |
| Blogsites are complex blog implementations with the power of turning your site in to the preferred content source for your industry, as well as generating high search engine rankings for you. This audio interview focuses on the mechanics of blogsites, RSS radars, using RSS for increased search engine rankings and more ... |
| Have you ever thought of using RSS to rotate banners for your sites? Or displaying homes for sale using the enclosure tag? Or for using RSS to distribute proposals? Sharon Housely of FeedForAll reveals exactly these kind of case studies and some more unique RSS uses for marketers ... |
| RSS and blogs can in fact be used as powerful relationship marketing tools, as explained in this interview by the guerrilla marketer and author Roger C. Parker. |
| Debbie Weil, one of the foremost corporate blogging experts, recently suggested we do a 'double interview', where she first asks me a couple of beginner questions on RSS, after which I 'move in' and pick her brain on the topic of corporate blogging. |
| I interviewed John Jantsch of Duct Tape Marketing to get the "how-to" on corporate blogging and referral marketing. The interview reveals excellent pointers on how to integrate business blogging in your business strategy, the differences between the buying patterns of e-mail and RSS subscribers, and a complete referral marketing system. |
| We interviewed Scott Rafer of Feedster to get the scoop on the future and present of RSS advertising, RSS metrics and RSS consumption habits. Scott provides unique content and insights of great use and advantage to all advertisers and RSS marketers. |
| How can companies leverage the power of RSS for internal communications and information/knowledge management? The impact of branded RSS aggregators: how to implement them and why? And "watching" RSS feeds on your TV ... Find out more in this interview. |
| I spoke quite extensively with Fergus Burns of Nooked while attending the International Direct Marketing Fair in London. In this interview, recorded on-location, we discuss the technology approaches to RSS metrics and the corporate RSS marketplace. The interesting thing is that Fergus believes that using unique URLs to track RSS subscribers might not be the best solution, since it puts a higher bandwidth strain on online RSS aggregation services. |
| In this interview, Lee Odden of TopRank shares his exclusive search engine marketing and optimization strategies, especially those related to RSS and blogs. These strategies are not widely used yet, so Lee's advice is by all means worth gold. |
| In this interview Robin explains all the key elements of NewsMastering; ranging from what NewsMastering is, how companies can benefit from it, what it takes to publish NewsMaster RSS feeds (News Radars on specific topics) and the entire process of preparing the content for your feed. His report is coming out next week, but right now you have the unique opportunity of finding out how NewsMastering can help you become the preffered content source in your industry, getting there before anyone else does. |
| We interviewed Bill Flitter of Pheedo.com, one of the leading people in the RSS marketing industry, to get all the key information about advertising in RSS feeds. |
| RSS feed customization could become one of the hot RSS topics in the near future, but right now there are just too few companies doing it ... and too few providers offering RSS feed customization solutions. SimpleFeed, however, is one of them, and we interviewed Mark Carlson to give us all the details:) |
| In this audio interview, Stuart Watson of SyndicateIQ reveales how their RSS metrics service works, and especially what RSS marketers and publishers can really achieve with relevant RSS metrics. Stuart also discusses the workgroup SyndicateIQ, Pheedo.com and Feedburner formed to provide some RSS ad standards and best practices for RSS publishers and advertisers. Stuart expects to have the standards ready for IAB by 2006. Among other things, Stuart also gives some great ideas on how marketers can take best advantage of RSS. |
| We interviewed Tinu Abayomi-Paul to get the scoop on the best tactics of using RSS for increasing search engine rankings, as well as a huge load of tips and tactics for generating traffic using all relevant means available. Tinu shares her best secrets and gives step-by-step instructions to help you get more traffic as soon as possible. |
| What is the Professional Bloggers Association? What are its goals? And most especially, how can they help (and plan to help) professional bloggers? What makes for an A-list blogger, and how can one become one of the top bloggers on the internet? What are the exact steps for getting readership and increasing your blog traffic? How to increase your RSS readership? Is there a witch-hunt on for bloggers who promote things with their blogs? Are the 'transparentcy police' really here? |
| To bring you the best of RSS and help you make the most of what this powerful content delivery channel provides, MarketingStudies.net is publishing a series of audio interviews and conversations with experts from different fields, which all have one thing in common: RSS. The first expert interviewed is Sally Falkow, a PR expert who discovered how to get from zero search engine visibility to #1 search engine rankings through the use of blogsites. |
