A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing
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Guericom d.o.o., Lahomno 9, 3270 Laško, Slovenia
Guericom d.o.o., Lahomno 9, 3270 Laško, Slovenia
A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing
| One of the first RSS-to-HTML parsing scripts, used to display RSS feeds on your site, has just been upgraded with support to also display audio files, images and so on. |
| Copyright and RSS have always been a big issue, since RSS makes it so easy to take content from content producers, display it in full on your website and use it to generate more traffic, search engine juice and especially make money by placing ads next to that content. It's certainly inviting for marketers to take advantage of this RSS capability and it's also understanding from publishers to want to protect their content in some way. The problem is that there is still no clear consensus on what's wrong and what not. |
| One of the great things about RSS is that it's easily extendable through the use of "namespaces" - simply new custom elements or tags that work with the existing RSS specification - allowing developers to create their own additions to the RSS format. |
| Along with the good comes, the not so good. And while some have mentioned the emergence of RSS spam, where content publishers dynamically generate nonsensical feeds stuffed with keywords, the real concern relates to security. While an annoyance to the search engines, spam in RSS feeds pales in comparison to the possible security concerns that could be in RSS' future. |
| I spent some more time with FeedDigest, the tool that helps you display syndicated content on your sites and mix multiple feeds together, and discovered it actually offers much more under the hood than I first anticipated. All in all, a great RSS radar tool. Do we have a market leader in this category here? |
| It finally happened. Google now provides RSS feeds for all news.google.com searches, bringing you latest Google News content straight to your RSS reader. Webmasters are also in for a treat ... |
| The Longorn RSS team just started a work-in-progress, which will become a Windows RSS Publisher's Guide. They start by providing instructions for RSS Autodiscovery, not exactly something new, but also provide some interesting best practices for this feature. |
| Feed Digest will help you get your own content syndicated to other sites, publish syndicated content on your own site and mix multiple feeds in a single feed. |
| If you're a web developer looking in to RSS, this RSS Resource Index might come very useful. |
| Links to some services that allow webmasters to easily display RSS feeds on their sites, plus a new free RSS parsing service. |
| If you're wondering what the differences between RSS 2.0 and Atom 1.0 are, especially how they compare and which is better, this Wiki might give you the answers you're looking for. |
| Richard Stiennon, director of threat research at anti-spyware software vendor Webroot, already made some public predictions on how RSS might be next on the list of malicious software developers. And he just reconfirmed his conviction this Friday ... |
| A popular radio show ventures in to paid-subscription podcasting waters, but ignores RSS because RSS supposedly doesn't allow publishers authenticate users against their database of subscribers. They couldn't be further from the mark ... |
| It's quite evident that RSS enclosures are a security threat, especially if RSS aggregator developers don't start automatically (by default) blocking certain types of content item ''attachements''. If they don't, RSS could easily be used to ''infest'' trusting people with harmful executable files. |
| As already noted, ripping off syndicated content for commerical purposes without RSS publisher consent is becoming an increasing problem in the RSS world. I'm calling out to all RSS publishers to put down your comments on what are acceptable republishing practices as far as you are concerned, to create a list of best practices and guidelines for everyone ... |
| New tools that allow webmasters to display syndicated content on their sites are poping up like mushrooms after the rain, all claiming they are the solution to the problem of not having enough time to produce content to keep bringing visitors back and satsify the search engines. |
| Magic RSS is a new free tool that gives you an easy way to display RSS feeds from third-party publishers on your site, using either Javascript or PHP, and they even do affiliate-powered Clickbank feeds. |
| Have you ever thought of using RSS to rotate banners for your sites? Or displaying homes for sale using the enclosure tag? Or for using RSS to distribute proposals? Sharon Housely of FeedForAll reveals exactly these kind of case studies and some more unique RSS uses for marketers ... |
| There's an interesting discussion on several PR blogs concerning 'RSS plagiarism' and making money off of someone else's content. Now, I do understand authors who are feeling a little ripped-off, but on the other hand, I am having some problems finding a completely objective answer, especially given the technical comparison of RSS re-publishing with search engines and aggregators. I'm looking for your thoughts on this ... |
| In this interview Robin explains all the key elements of NewsMastering; ranging from what NewsMastering is, how companies can benefit from it, what it takes to publish NewsMaster RSS feeds (News Radars on specific topics) and the entire process of preparing the content for your feed. His report is coming out next week, but right now you have the unique opportunity of finding out how NewsMastering can help you become the preffered content source in your industry, getting there before anyone else does. |
| NotePage, the maker of FeedForAll, a client-side RSS publishing application, just released a free RSS to HML PHP script. |
