A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing
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Guericom d.o.o., Lahomno 9, 3270 Laško, Slovenia
Guericom d.o.o., Lahomno 9, 3270 Laško, Slovenia
A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing
| To get started with RSS Marketing the right way you need to correctly plan your RSS Marketing strategy, starting by deciding how you are going to deliver your RSS content. This short guide will take you through the key steps and decisions ... |
| We continue taking a deeper look at how RSS feeds are structured and how you can use that to your advantage in your marketing. |
| RSS marketing is not only about the strategies and tactics you use, but also about taking advantage of the little technical details that make RSS what it is. Today we're taking you one step further and taking a more detailed look at how RSS feeds are structured and how you can use that to your advantage. |
| How do you measure RSS and what do you then do with this data? In this how-to article, we'll be taking a look at the absolute basics, starting from scratch and getting you to your first set of actionable metrics. |
| We already covered how e-mail and RSS can work together, but in this article we are getting in to the how-to specifics of how to publish an e-zine via RSS. |
| For most marketers online e-mail is still the key marketing and communicational tool, but getting your messages through is getting increasingly difficult. Since it's clear that even though RSS has 100% delivery ratios, it's really not a replacement for e-mail, the question remains how can RSS and e-mail be used together to generate the best possible results for your marketing? |
| As a marketer I tend to give descriptions of things from the marketing point-of-view, and that goes for RSS as well. So I thought it would be interesting to have an explanation of RSS from someone who hasn't been professionally deformed by marketing (yet). Douglas' RSS explanation is a great resource! |
| Doesn't cover any of the advanced or marketing stuff, but if right now all you want to know is how to create an RSS feed, it's for you. |
| To start marketing & publishing with RSS, it helps to first understand what kind of content you can deliver via RSS feeds. This is the key to understanding RSS and taking best advantage of it: if you can break down your internet content in to separate 'stories', you can publish it using RSS. Let's take a look at some practical examples ... |
| We continue the RSS marketing & publishing tutorial by explaining what RSS is in the first place. |
| We start the RSS Marketing & Publishing Tutorial with an introduction to marketing with RSS, explaining the key marketing functions that RSS provides to marketers and publishers. |
