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RSS Step-by-Step

April 24, 2006

Your RSS Marketing Strategy: Deciding How To Deliver Your RSS Content

To get started with RSS Marketing the right way you need to correctly plan your RSS Marketing strategy, starting by deciding how you are going to deliver your RSS content. This short guide will take you through the key steps and decisions ...

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March 27, 2006

Get The Most From RSS Technology: How RSS Feeds Are Structured #2

We continue taking a deeper look at how RSS feeds are structured and how you can use that to your advantage in your marketing.

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March 21, 2006

Digging Deeper To Get The Most From RSS Technology: How RSS Feeds Are Structured #1

RSS marketing is not only about the strategies and tactics you use, but also about taking advantage of the little technical details that make RSS what it is. Today we're taking you one step further and taking a more detailed look at how RSS feeds are structured and how you can use that to your advantage.

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November 21, 2005

The Basics of Measuring Your RSS Feeds

How do you measure RSS and what do you then do with this data? In this how-to article, we'll be taking a look at the absolute basics, starting from scratch and getting you to your first set of actionable metrics.

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September 26, 2005

RSS and E-mail #2: Delivering Your E-zine via RSS

We already covered how e-mail and RSS can work together, but in this article we are getting in to the how-to specifics of how to publish an e-zine via RSS.

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August 29, 2005

RSS and E-mail #1: How They Can Work Together?

For most marketers online e-mail is still the key marketing and communicational tool, but getting your messages through is getting increasingly difficult. Since it's clear that even though RSS has 100% delivery ratios, it's really not a replacement for e-mail, the question remains how can RSS and e-mail be used together to generate the best possible results for your marketing?

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August 2, 2005

What is RSS?

As a marketer I tend to give descriptions of things from the marketing point-of-view, and that goes for RSS as well. So I thought it would be interesting to have an explanation of RSS from someone who hasn't been professionally deformed by marketing (yet). Douglas' RSS explanation is a great resource!

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June 8, 2005

Very Good Basic RSS Tutorial

Doesn't cover any of the advanced or marketing stuff, but if right now all you want to know is how to create an RSS feed, it's for you.

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March 7, 2005

#3: What Kind of Content Can You Publish via RSS?

To start marketing & publishing with RSS, it helps to first understand what kind of content you can deliver via RSS feeds. This is the key to understanding RSS and taking best advantage of it: if you can break down your internet content in to separate 'stories', you can publish it using RSS. Let's take a look at some practical examples ...

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February 17, 2005

#2: What is RSS?

We continue the RSS marketing & publishing tutorial by explaining what RSS is in the first place.

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Recent Articles in "RSS Step-by-Step"

[February 7, 2005]
#1: Introduction to Marketing with RSS

Recent Articles in iNet Marketing Article Database
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