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Covers everything from RSS for direct marketing to using RSS for SEO. The RSS Cases Blog
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You are here: Home » The RSS Marketing Diary » RSS Marketing » Comparison Shopping RSS Feeds With Low Onsite Visibility October 28, 2005 Comparison Shopping RSS Feeds With Low Onsite Visibility It's taken some time, but we're finally starting to see some more RSS usage from the e-commerce side. The latest example comes from NexTag, a comparison shopping search engine, which allows internet users to compare product prices from multiple sellers. Their RSS implementation is a standard search feed, which is "created" for you automatically with every search you do on their site. Unfortunatelly, like most other sites, NexTag is hiding the new RSS feature right at the absolute bottom, where very few will venture. I'm wondering, if you invest in RSS technology, especially for providing dynamic feeds, why in the world would you want to hide this at the absolute bottom of the site? Why invest in something if you're going to hide it from the world? Throwing good money away, if you ask me. Well, at least we're starting to see some more RSS activity in the e-commerce space ... Anyway, thanks to iMedia Connection for the news.
Comments
RSS feeds for shopping sites have moved on tremendously. msn shopping has an RSS feed center where you can subscribe to new products and best offers per category. Post a comment
Related Articles [July 25, 2005] [July 11, 2005] [July 4, 2005] [June 20, 2005] [June 9, 2005] [June 7, 2005] [June 2, 2005] [May 15, 2005] [May 3, 2005] [April 18, 2005] |
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