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The RSS Cases Blog
The RSS Cases Blog brings you RSS technology advice, helps you understand RSS technology issues and explains different RSS business cases.

[August 14, 2006]
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[August 13, 2006]
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[July 6, 2006]
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[June 26, 2006]
Web Feed + Podcasting Notes #8 - Do You Delete RSS Feeds?

[June 24, 2006]
Getting Wider Adoption For RSS

You are here: Home » The RSS Marketing Diary » RSS Marketing » Cool New Marketing RSS Uses: Cars, Package Tracking and Price Comparison

March 29, 2006

Cool New Marketing RSS Uses: Cars, Package Tracking and Price Comparison

Here I go again --> the real value of RSS is in helping consumers get the information they want from you easier, quicker and in a more relevant fashion, while at the same time allowing you to market to them.

Here are some new examples I stumbled on ...

a] Auto Dealer Offers RSS Feeds of Their Car Inventory
Just enter your customization parametres and they'll give you a feed carrying their car inventory, updating it when new cars are available. Sure beats calling the dealer.
[via inkBlots]

b] Price Comparison via RSS
Pricefish.com allows you to select a product and subscribe to an RSS feed featuring the latest lowest prices for that product. The only problem --> each feed carries only one product. And if only they made the RSS option more apparent.

c] Track Your Packages
Nothing new here, but still a good link. Use Simple Tracking to track your packages via RSS for UPS, FedEx and USPS.

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