A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing

Rok Hrastnik

A Note from the Author: The RSS Diary is Closed

rssdiary.marketingstudies.net was built to help marketers get the most from RSS. However, much has changed since the site was last updated in 2007 - and it's pretty fair to say that it's now completely outdated.

Since I've moved on to other interests in internet marketing years ago, the site is now officially closed, and only remains online as an archive of a part of internet marketing's past. This is how we used to see RSS between 2004 - 2007. We don't, anymore, but there's no harm in having a small part of our past available online.

With that, I'm also making the e-book that started all of this, Unleas the Marketing and Publishing Power of RSS, available for free download.

Rok Hrastnik [to contact and/or follow me: LinkedIn l Facebook]

Gnomedex Coverage

 
 

Gnomedex is over, but the online content that it generated is available for everyone to research.

Perhaps the best collection of Gnomedex coverage is available at http://www.blogginggnomedex.com/, provided by Weblogs, inc. Another very good source of Gnomedex coverage can be found at the dsr-r3 blog.

To summarize ...

a] Microsoft announced RSS support/integration in Longorn and IE. This is pretty much one of the most important RSS developments of 2005, finally paving the way for mass RSS adoption.

b] Jason Calacanis of Weblogs, inc. shares advice for bloggers dealing with threats of legal action.

c] More information on FeedMesh, which aims to create a kind of RSS pinging network that would supply the search engines with the latest content around the Internet and enable them to share content updates with eachother.

d] Dave Winer demonstrated his new tool, the OPML editor.

"Its native file format is OPML, the standard format for lists of RSS feed subscriptions. So you can use the OPML Editor to open and edit subscription lists for all the major feed readers and aggregators, tune them up, merge them and split them, publish and share them. Finally, there's a rational way to edit the subscription lists.

OPML has also become the standard format for the podcasting directories. All the nodes in the community directory are edited in OPML, many of them by hand. Now there's a tool that's designed for exactly this purpose.

The OPML Editor is good for all kinds of lists, directories, project planning, designs. The tool can be used by professionals and managers, doctors, professors, lawyers, accountants, writers -- basically anyone who thinks for a living."

From the looks of things, it was a great conference. Now, Chris, we're just waiting for you to start planning your RSS marketing conference:)

Unleash the Marketing and Publishing Power of RSS
Rok Hrastnik Avtor: Rok Hrastnik

Rok Hrastnik is an experienced international internet marketer and manager in Central & Eastern Europe, lead by the conviction that marketers should first be driven by measurable business outcomes: sales and profits.

He is currently serving as the International Internet Director at Studio Moderna, the leading CEE direct response TV & multi-channel retailer, managing their internet operations across 22 countries (Russia, Poland, Czech Republic, Turkey, Romania, the Baltics and others).