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The RSS Cases Blog brings you RSS technology advice, helps you understand RSS technology issues and explains different RSS business cases.

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You are here: Home » The RSS Marketing Diary » RSS Advertising » How to Buy RSS Advertising: Setting the Stage

August 11, 2005

How to Buy RSS Advertising: Setting the Stage

Bill Flitter of Pheedo is starting a series of articles on how to buy RSS advertising, beginning with some basic background information on RSS for marketers.

Unfortunatelly nothing on buying RSS advertising yet, but it's a good intro to RSS marketing.

Especially two interesting points:

"RSS is the new email newsletter RSS is poised to become an important content delivery mechanism in mainstream media. It will soon represent a permanent and fundamental change in the way information will be shared, viewed and acted upon online. It will reshape the way people interact with the web for several reasons."
"Many publishers catering to the early adopter and tech markets are seeing 40% month-over-month growth rate in their RSS traffic. Some are seeing 50% of their traffic come from their RSS feed, with a corresponding decline in email subscriptions."

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ads 2007-07-24 Convert your favorite vinyl albums to MP3 s with the Ion iTTUB turntable W

Posted by: ads 2007-07-24 Convert your favorite vinyl albums to MP3 s with the Ion iTTUB turntable W at September 15, 2007 12:11 AM
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