A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing

Rok Hrastnik

A Note from the Author: The RSS Diary is Closed

rssdiary.marketingstudies.net was built to help marketers get the most from RSS. However, much has changed since the site was last updated in 2007 - and it's pretty fair to say that it's now completely outdated.

Since I've moved on to other interests in internet marketing years ago, the site is now officially closed, and only remains online as an archive of a part of internet marketing's past. This is how we used to see RSS between 2004 - 2007. We don't, anymore, but there's no harm in having a small part of our past available online.

With that, I'm also making the e-book that started all of this, Unleas the Marketing and Publishing Power of RSS, available for free download.

Rok Hrastnik [to contact and/or follow me: LinkedIn l Facebook]

New Tool to Publish Syndicated Content

 
 

I'm a little late covering this news, but I've been a little late covering most news this month. It happens, especially at the height of the speaking season, but this should be over by the end of this month.

Anyway, Magic RSS is a new tool that gives you an easy way to display RSS feeds from third-party publishers on your site, using either Javascript or PHP, and they even do affiliate-powered Clickbank feeds.

Looks good, especially the PHP version (not too big a fan of using JavaScript, since it's not exactly search engine friendly).

The developers acknowledge this as well:

"A benefit of the free download is that content from the RSS feed can be "seen" by the search engines. This means that a search engine will see "new and updated content" whenever they visit, which according to some ranking experts is a good thing! Another benefit is that the feed content can be easily cached on the user's web server, making access times much faster as the display is not reliant on the Magic RSS servers or the source RSS feed web server. On the other hand, the Javascript code is a little easier to handle for novices. Both display identical feeds. The scrolling feeds are somewhat customizable in terms of size and number of items shown."

And yeah, it's free.

Unleash the Marketing and Publishing Power of RSS
Rok Hrastnik Avtor: Rok Hrastnik

Rok Hrastnik is an experienced international internet marketer and manager in Central & Eastern Europe, lead by the conviction that marketers should first be driven by measurable business outcomes: sales and profits.

He is currently serving as the International Internet Director at Studio Moderna, the leading CEE direct response TV & multi-channel retailer, managing their internet operations across 22 countries (Russia, Poland, Czech Republic, Turkey, Romania, the Baltics and others).