A Note from the Author: The RSS Diary is Closed

rssdiary.marketingstudies.net was built to help marketers get the most from RSS. However, much has changed since the site was last updated in 2007 - and it's pretty fair to say that it's now completely outdated.

Since I've moved on to other interests in internet marketing years ago, the site is now officially closed, and only remains online as an archive of a part of internet marketing's past. This is how we used to see RSS between 2004 - 2007. We don't, anymore, but there's no harm in having a small part of our past available online.

With that, I'm also making the e-book that started all of this, Unleas the Marketing and Publishing Power of RSS, available for free download.

Rok Hrastnik [to contact and/or follow me: LinkedIn l Facebook]

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NewsWeek and FeedFlare: RSS Going Viral

[21.03.2006 l Rok Hrastnik]

FeedFlare has been an interesting idea from FeedBurner from the start, further expanding on RSS to allow RSS subscribers to easier distribute the content they like to their friends and otherwhise interact with the content item, directly from the RSS Reader.

Just a quick recap:

Tag the item at del.icio.us and notify the people listening to you of the new content you like
Access comments to this post and immediately participate in the conversation, as well as get more information on the subject
E-mail the item to a friend
Directly e-mail the author
And so on ...

But now NewsWeek decided to use this service to better allow their own readers to distribute NewsWeek content to the world.

The implications of this are simple, but profound: NewsWeek is going to enable their readers to virally spread their content, the content they are subscribing to through their RSS feeds.

Unleash the Marketing and Publishing Power of RSS

Avtor: Rok Hrastnik

Rok Hrastnik is an experienced international internet marketer and manager in Central & Eastern Europe, lead by the conviction that marketers should first be driven by measurable business outcomes: sales and profits.

He is currently serving as the International Internet Director at Studio Moderna, the leading CEE direct response TV & multi-channel retailer, managing their internet operations across 22 countries (Russia, Poland, Czech Republic, Turkey, Romania, the Baltics and others).

Contacts l Rok Hrastnik