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Covers everything from RSS for direct marketing to using RSS for SEO. The RSS Cases Blog
The RSS Cases Blog brings you RSS technology advice, helps you understand RSS technology issues and explains different RSS business cases. [June 14, 2007] [April 4, 2007] [March 26, 2007] [March 26, 2007] [March 22, 2007] |
You are here: Home » The RSS Marketing Diary » Podcasting and RSS Audio » Podcasting Catching On - Or Is It? April 6, 2005 Podcasting Catching On - Or Is It? The home-brewed audio programs known as "Podcasts" are catching on with people who own iPods or other digital-music players, according to a survey released on Sunday. Does this mean that RSS penetration is actually much larger than we all initially thought? [Update] I originally read about this on Steve Rubel's site, so I'll repeat my comments from there. Pew managed to talk to all of 208 MP3 owners, making the margin for error on that podcasting number +/- 7.5%. Any statistician will tell you that's an extremely small--indeed, statistically insignficant--sample group. 208 MP3 owners is an inredibly small number to give it any higher relevance, so we really cannot trust their findings. The problem is, if they missed so much on this issue, can we really trust them on their other RSS research as well? It seems that others, such as Alex Barnett, agree as well.
Comments
Don't tell me you fell for it too Rok! Alex and Darren, thanks for the heads up:) I posted on this one too quickly. Haven't had the time to research it deeper prior to the post. We certainly learn from our own mistakes:) ads 2007-07-24 Convert your favorite vinyl albums to MP3 s with the Ion iTTUB turntable W Post a comment
Related Articles [April 18, 2006] [March 29, 2006] [March 21, 2006] [January 23, 2006] [October 4, 2005] [August 31, 2005] [August 30, 2005] [August 30, 2005] [July 13, 2005] [July 6, 2005] |
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