Rok Hrastnik

A Note from the Author: The RSS Diary is Closed was built to help marketers get the most from RSS. However, much has changed since the site was last updated in 2007 - and it's pretty fair to say that it's now completely outdated.

Since I've moved on to other interests in internet marketing years ago, the site is now officially closed, and only remains online as an archive of a part of internet marketing's past. This is how we used to see RSS between 2004 - 2007. We don't, anymore, but there's no harm in having a small part of our past available online.

With that, I'm also making the e-book that started all of this, Unleas the Marketing and Publishing Power of RSS, available for free download.

Rok Hrastnik [to contact and/or follow me: LinkedIn l Facebook]

RSS, Blogs and Relationship Marketing: Interview With Roger C. Parker


RSS and blogs can in fact be used as powerful relationship marketing tools, as explained in this interview by the guerrilla marketer and author Roger C. Parker.

Roger takes an exceptionally different twist to blogs and gives step-by-step instructions on how to turn them in to a relationship marketing vehichle without spending much. Or better yet, almost without spending anything at all.

Listen to this interview to find out:

  • Why blogs and RSS make relationship marketing possible more than ever before, even for the smallest business?
  • What is relationship marketing and what's been really holding it back for so many years?
  • What are the 5 stages of relationship marketing?
  • How can we apply these 5 stages to blogs? This is the first time that this strategy has been publicly revealed ...
  • How to develop a full blog and RSS powered relationship marketing program?

Given all the exclusive and innovative content, this has to be one of the most interesting interviews I ever did.

The Interview

Title: RSS, Blogs and Relationship Marketing: Interview With Roger C. Parker

Length: 56:11 minutes

Download: .wma [size: 20MB]

Download: .mp3 [size: 13MB]

RSS feed link:

Additional Information

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Rok Hrastnik Avtor: Rok Hrastnik

Rok Hrastnik is an experienced international internet marketer and manager in Central & Eastern Europe, lead by the conviction that marketers should first be driven by measurable business outcomes: sales and profits.

He is currently serving as the International Internet Director at Studio Moderna, the leading CEE direct response TV & multi-channel retailer, managing their internet operations across 22 countries (Russia, Poland, Czech Republic, Turkey, Romania, the Baltics and others).