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Covers everything from RSS for direct marketing to using RSS for SEO. The RSS Cases Blog
The RSS Cases Blog brings you RSS technology advice, helps you understand RSS technology issues and explains different RSS business cases. [August 14, 2006] [August 13, 2006] [July 6, 2006] [June 26, 2006] [June 24, 2006] |
You are here: Home » The RSS Marketing Diary » RSS Statistics » RSS Data From Ad Age April 18, 2006 RSS Data From Ad Age Not much new in the Ad Age Interactive Marketing & Media Fact Pack 2006 [PDF], but nonetheless a good aggregation of some RSS metrics we already know. OK, I don't think we've written about this one yet ... RSS is currently used or is planned to be used within the next 12 months by 63% of consumer product marketers, 65% media and communications marketers, 37% retail marketers, 37% financial services marketers and 38% equipment and tech marketers. What's happening with retail, finance and tech? These are especially industries where RSS is needed by consumers to keep up with their latest relevant content ...
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