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You are here: Home » The RSS Marketing Diary » RSS Marketing » RSS Industry Night Roundtable II: About RSS Adoption

May 2, 2006

RSS Industry Night Roundtable II: About RSS Adoption

Pheedo, iUpload and PRWeb hosted the 2nd RSS Industry Night Roundtable last week, taking place next to the Ad:Tech event.

This time unfortunatelly I wasn't able to make it, nor will I be able to make the next one at the Syndicate Conference May 15th:(, since I'm speaking at the ACCM conference in Chicago next week and just don't have enough time to stay in the US for 2 weeks.

A pitty ...

Anyway, this time round the industry night focused more on RSS adoption and how IE7 is going to influence it.

The most interesting comment comes from David Gillmor who believes that people won't really use RSS via IE7, but will rather opt-in for web-based RSS Readers.

Also much discussion about RSS advertising, where the people from ClickZ shared concernes that RSS advertising just isn't worth selling ... yet.

For more coverage visit Pheedo's blog, ClickZ Blog and The 360 blog.

To get the scoup on the 1st roundtable, click here.

Comments

I wasn't sure if this was an appropriate place to mention this, but I moderate a Yahoo! Roundtable Group for email marketing. The group is marketer-only, and today has just over 400 members, mostly from multi-channel retail, travel, and media. Many email marketers are either starting to investigate RSS marketing, or launching small pilots with RSS. If you think you could share advice with these marketers or would benefit from networking in this community, the community would benefit from your involvement. The link to join is http://groups.yahoo.com/group/emailroundtable

Posted by: Justin Foster at July 22, 2006 7:13 PM

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