A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing

Rok Hrastnik

A Note from the Author: The RSS Diary is Closed

rssdiary.marketingstudies.net was built to help marketers get the most from RSS. However, much has changed since the site was last updated in 2007 - and it's pretty fair to say that it's now completely outdated.

Since I've moved on to other interests in internet marketing years ago, the site is now officially closed, and only remains online as an archive of a part of internet marketing's past. This is how we used to see RSS between 2004 - 2007. We don't, anymore, but there's no harm in having a small part of our past available online.

With that, I'm also making the e-book that started all of this, Unleas the Marketing and Publishing Power of RSS, available for free download.

Rok Hrastnik [to contact and/or follow me: LinkedIn l Facebook]

RSS News October 15-23

 
 

The New Tool to Scrap Content for RSS Does Not Work
There's a new tool that scraps your site and generates an RSS feed based on the content it finds there. Unfortunatelly it's not working. Just tested it on the RSS Marketing Diary, with the results also including category links, some "read more" links and similar. Perhaps their upcoming "manual" service is going to work better.

Requesting Visitors to Resubscribe to Your Feeds?
Not a terribly good idea, unless of course you want to actually waste existing subscribers. Why not use server-side redirect and automatically redirect your users to your new feeds?

More RSS Security Issues
Here's an article that addresses a security issue in the Yahoo RSS reader, which "allows" running feeds with malicious code.

How to Use the Google RSS Reader
A great step-by-step video presentation on using the Google RSS Reader.

Search Results RSS
Cool new search engine provides a Search Results RSS feed for every search you do. Too bad they're not doing a better job of explaining RSS to their users. Haven't you heard guys, the RSS name is out ...

Ten RSS Hacks for End-users
Steve Rubel has a good 10-item list of advice on how to best use RSS, for end-users.

AvantGo Users Now RSS Enabled
RSS is becoming even more mobile than it already was.

10 Reasons Businesses Should be Using RSS
Another top-10 list on why you should be using RSS to communicate with your audiences.

Unleash the Marketing and Publishing Power of RSS
Rok Hrastnik Avtor: Rok Hrastnik

Rok Hrastnik is an experienced international internet marketer and manager in Central & Eastern Europe, lead by the conviction that marketers should first be driven by measurable business outcomes: sales and profits.

He is currently serving as the International Internet Director at Studio Moderna, the leading CEE direct response TV & multi-channel retailer, managing their internet operations across 22 countries (Russia, Poland, Czech Republic, Turkey, Romania, the Baltics and others).