RSS Radars for the Masses

Robin Good, the NewsMastering evangelist, just reviewed a new RSS radar/reader for the masses, which finally seems to provide end-users with the capability of creating their own RSS radars from multiple RSS feeds.

"BlogBridge is a new kind of client-based RSS reader and aggregator, which works on PCs, Macs and Linux boxes, is open-source and integrates a number of great, innovative features.

Targeted at non-technical users, BlogBridge is a Java-based desktop-based application that allows anyone to subscribe, aggregate, rate and discover new blogs and RSS feeds without requiring any technical know-how.

With the features it offers now, BlogBridge is the first usable personal news radar builder that is available to the large public. Outside of one or two exceptions, previous and other RSS aggregating existing technologies, which I have listed in detail inside my RSS Newsmaster's Toolkit, are either less capable or require a high level of technical know-how to be really useful."

As stated here before as well, filtering of RSS feeds to create highly focused content streams is certainly one of the key future RSS developments, one that is truly needed to make RSS the key content consumption channel.

One of the key "selling points" for RSS was always that it can help end-users easier find their way through the online content clutter, helping them receive only the content they want to receive.

But in the end, since RSS feeds are so easy to subscribe to, users are still overwhelmed with content they never have the time to read.

Only once RSS filtering tools become more popular and especially better developed, will we be able to take back control over the content we consume online.