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You are here: Home » The RSS Marketing Diary » RSS Publishing and RSS Marketing Tools » RSS Really Starting to Move Towards E-mail Marketers May 3, 2006 RSS Really Starting to Move Towards E-mail Marketers Email Reaction is another e-mail vendor following the certain trend of RSS going the way of e-mail marketing ... in terms of direct marketing capabilities of course. Although they're just entering beta testing with their solution, they promise RSS feed personalization, the holy grail for direct marketers, as well as full RSS integration in their software, to make the move towards RSS easier for e-mail marketers. The first to offer this type of integration and personalization were SilverPop, although it still remain to be seen how Email Reaction will compete with their feature set.
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o many LP's that I likely won't have completed converting them before I die! lolI am usin Post a comment
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