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The RSS Cases Blog
The RSS Cases Blog brings you RSS technology advice, helps you understand RSS technology issues and explains different RSS business cases.

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[March 26, 2007]
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[March 22, 2007]
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You are here: Home » The RSS Marketing Diary » RSS Advertising » Syndicate IQ Shakes the RSS Advertising World With Advanced Ad Serving

April 26, 2006

Syndicate IQ Shakes the RSS Advertising World With Advanced Ad Serving

Syndicate IQ just announced their RSS ad serving platform that finally brings RSS advertising closer to what "traditional" online advertiers want.

What they're telling right now is:

a] They're able to insert RSS ads into feeds on a per-user basis, regardless of what article the subscriber is currently reading.

b] They can display different versions/formats of the ad, depending on the RSS Reader the subscriber is using.

c] Their RSS ad server integrates with "traditional" online ad servers, centralizing reporting and stats.

More coming on this soon, but until then also read Syndicate IQ's view on the state of RSS advertising, which indicates why the above features are needed.

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Posted by: ads 2007-07-24 Convert your favorite vinyl albums to MP3 s with the Ion iTTUB turntable W at September 15, 2007 12:10 AM
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