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Covers everything from RSS for direct marketing to using RSS for SEO. The RSS Cases Blog
The RSS Cases Blog brings you RSS technology advice, helps you understand RSS technology issues and explains different RSS business cases. [August 14, 2006] [August 13, 2006] [July 6, 2006] [June 26, 2006] [June 24, 2006] |
You are here: Home » The RSS Marketing Diary » RSS Marketing » Unique Generating RSS Subscribers Tip October 5, 2005 Unique Generating RSS Subscribers Tip I couldn't resist publishing this amazing tip by Tom Hespos of Underscore Marketing, one of the many in "Unleash the Marketing & Publishing Power of RSS". "If I were promoting a feed for a client, I'd advertise it in all the obvious areas of the client's site. But I'd like to see some external promotion as well. One of the tactics we've been able to employ to get targeted subscribers efficiently is "co-registration". We place our newsletter subscription offer in areas where consumers are already signing up for offers that are relevant to their interests and lifestyles. For example, if I'm trying to get subscribers for an e-mail newsletter about lawn care, I might buy a placement on a site that's offering coupons for home improvement stores and pitch consumers there. We pay the publisher only when people subscribe to our newsletter. This tactic is easily adaptable to promoting RSS feeds." Comments
hey Rok....your post was so interesting!!!thank you. Post a comment
Related Articles [July 25, 2005] [July 11, 2005] [July 4, 2005] [June 20, 2005] [June 9, 2005] [June 7, 2005] [June 2, 2005] [May 15, 2005] [May 3, 2005] [April 18, 2005] |
Latest RSS marketing and RSS publishing news, commentary, advice and developments. Your primary source for RSS marketing information and marketing development. Edited by Rok Hrastnik RSS Feed for this Blog: Unleash the Marketing & Publishing Power of RSS
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