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You are here: Home » The RSS Marketing Diary » RSS Audio Interviews and Conversations » Unique RSS Applications: Interview with Sharon Housley, FeedForAll.com

April 19, 2005

Unique RSS Applications: Interview with Sharon Housley, FeedForAll.com

I had a highly interesting discussion recently with Sharon Housley, who heads up marketing for the desktop RSS publishing tool, FeedForAll.

Sharon is constantly in touch with companies implementing RSS as a marketing tool and as such really has excellent insight even in to the most unique RSS marketing applications.

Here are some of the unique uses we covered in this interview:

  • How realtors are using RSS to increase their sales
  • Using RSS to rotate banners on your website
  • Displaying homes for sale using the enclosure tag
  • Distributing PowerPoint presentations and Whitepapers
  • Distributing proposals
  • Videocasting: Delivering video content via RSS

Sharon gives us the exact details on how their clients have implemented the above listed RSS opportunities.

Other interesting topics covered also include FeedForAll's plans on how to actually integrate a desktop publishing solution with existing databases to provide for RSS personalization and customization.

As an RSS solution provider, Sharon does take an interesting viewpoint (very close to mine, actually) on RSS and e-mail, claiming that RSS is an excellent supplemental channel, but not a replacement for e-mail.

The Interview

Title: Unique RSS Applications: Interview with Sharon Housely, FeedForAll.com

Length: 38:36 minutes

Download: .wma [size: 13.7MB]

Download: .mp3 [size: 8.8MB]

RSS feed link:
http://www.marketingstudies.net/interviews/rssinterviews.xml

Comments

ow, too bad...this wasn't available when I began my LP to CD conversion process. I have s

Posted by: ow, too bad...this wasn't available when I began my LP to CD conversion process. I have s at September 15, 2007 12:06 AM

g LP Ripper/Recorder via a USB connection between my receiver and PC. It works great,...

Posted by: g LP Ripper/Recorder via a USB connection between my receiver and PC. It works great,... at September 15, 2007 12:11 AM
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