A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing
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A now "deceased" website on RSS marketing and RSS publishing - a look at the history of internet marketing
RSS is great for getting latest content updates as soon as they become available to your computer or even to your mobile phone, if you're using a mobile RSS Reader. The only problem is that this is usually done softly, without really pushing you with new content (and you actually want some content to be pushed to you, depending on how important it is), and without giving you access to that content depending on what you're currently doing.
But the free online service Rasasa.com takes this concept somewhat further, using an innovative approach to getting your most important content to you depending on your current location.
a] If you're online Rasasa will deliver your most important RSS feed content to your instant messenger, such as MSN.
b] If you're offline, Rasasa will deliver this content via SMS to your mobile phone. This one unfortunatelly doesn't come for free.
c] If you're in "quiet" mode Rasasa will deliver these updates to your e-mail.
The whole point is in pushing your most important RSS content to you as soon as it becomes available using the most appropriate method depending on your current activity.
You can of course decide which feeds are important enough to receive to your mobile phone, what times you want to receive this content (for example only in your "office hours") and even filter out only the most important content from your feeds.
For example, if you're subscribed to an RSS feed that brings you the latest job ads you could add that feed into Rasasa and then have it push new job ads to you as soon as they become available, regardless of where you are.